Halflight is an independent studio of fourteen people building brands for founders at moments of growth.
1. Who we are
Designers, engineers and marketers at one table — so nothing gets lost between the idea and the launch.
We started Halflight in 2016 because we were tired of beautiful designs arriving broken in the browser, and of brands launched with nobody to help them grow.
Today we are fourteen people in a first-floor studio on Rua das Flores, with a desk in London. We take on around six projects a year, and most clients stay with us long after launch.
2. What we do
Five disciplines, one team.
- 01
Brand
Strategy, naming, identity and voice — a brand that holds together from favicon to billboard.
- Strategy
- Naming
- Identity
- 02
Web design
Websites with a point of view — layout, type, motion and interaction, designed as systems.
- Websites
- Systems
- Motion
- 03
Marketing
Launches, campaigns and search — growth you can read on a chart, reported in plain language.
- SEO
- Paid
- Campaigns
- 04
Development
We engineer what we design: fast, accessible, and easy for your team to run.
- Headless CMS
- Shopify
- WebGL
- 05
Content
Film, stills and 3D produced in-house, so your feed and your site speak one language.
- Film
- Photography
- 3D
3. How we work
No black boxes. Real, clickable progress every Friday.
- Week 1 — 201
Discover
Workshops, audits and research. We learn your business before we draw a single box.
- Week 2 — 302
Define
Strategy, sitemap and one clear creative idea, agreed in writing.
- Week 3 — 1003
Design & build
Design and engineering in parallel weekly sprints — prototypes, not slides.
- Ongoing04
Launch & grow
Launch, then campaigns, SEO and iteration. We stay on as part of your team.
4. The crew
Fourteen people, eleven nationalities, one long kitchen table.
5. Recognition